Bowflex
New member
- Feb 21, 2012
- 2,287
- 1
It's easy to comment from the sidelines and be an armchair quarterback but if Farsight plans on another Kickstarter, I think it would be good to hear some suggestions to make the next one more successful. Here is a list of mine and I would love anyone with additional ideas to contribute their own as well:
1. Do not consider doing a new kickstarter until at least DLC 5 has been released for the phone and console systems. This is important to allow those that contributed time to recover and will give more time to show those that were vocal in their opposition to participating that their concerns about nonexistent DLC releases and support for consoles have been rectified.
2. People respond to more updates. Looking at the spikes on your kicktraq, they coincide with your update releases. Not saying you need 30 updates but I would say no less than every 3 days you should have some sort of news, anecdote, whatever.
3. Market the kickstarter. Get attention out their by going to the various social networking sites and fansites of the pinball/videogaming community as well as the license in question with details of the start date, end date, goal and media of the licensed table. The presentation video for TZ was strong but the kickstarter was announced when it went live. Giving people time to plan and get the word out will result in a stronger opening.
4. Define stretch goals up front. I can guarantee that a huge portion of folks had no idea what excess money would be used for and that ST:TNG was the stretch goal, even with updates. Whatever the kickstarter is for should be the main emphasis but if there is a stretch goal, the details of that goal and the amount needed to achieve it must be publicized up front.
5. More incentives. Adding tiers helped getting people to increase their donations but the added tiers were too little, too late. There could also be benefits for tiers in between the gaps. Not certain that with a 10, 25 and 50 that a 20 and 40 were as necessary but perhaps a 250 tier could be very beneficial. Look for places where it could do some good to have people increase modestly.
6. Keep updating on the progress with Twilight Zone and any info that can be shared about the first kickstarter working well. People will question everything and until they see a finished TZ product being distributed, some will be negative about it actually coming out and on time.
7. My final suggestion for now is to look at the amount you are attempting to raise and try to be reasonable. People were very generous in achieving kickstarter 1. Going to the well repeatedly will not work as a long term strategy and I don't believe anyone would continue supporting more than 2 or 3 kickstarters maximum. Plus anything that can be done to reduce the amount needed by the consumers to contribute will only help make it more successful and wrap up quickly.
Just my two cents but I do want to see more of these tables with tricky license situations come to TPA and I care to see that future ventures are handled in a way that is better set up for success.
1. Do not consider doing a new kickstarter until at least DLC 5 has been released for the phone and console systems. This is important to allow those that contributed time to recover and will give more time to show those that were vocal in their opposition to participating that their concerns about nonexistent DLC releases and support for consoles have been rectified.
2. People respond to more updates. Looking at the spikes on your kicktraq, they coincide with your update releases. Not saying you need 30 updates but I would say no less than every 3 days you should have some sort of news, anecdote, whatever.
3. Market the kickstarter. Get attention out their by going to the various social networking sites and fansites of the pinball/videogaming community as well as the license in question with details of the start date, end date, goal and media of the licensed table. The presentation video for TZ was strong but the kickstarter was announced when it went live. Giving people time to plan and get the word out will result in a stronger opening.
4. Define stretch goals up front. I can guarantee that a huge portion of folks had no idea what excess money would be used for and that ST:TNG was the stretch goal, even with updates. Whatever the kickstarter is for should be the main emphasis but if there is a stretch goal, the details of that goal and the amount needed to achieve it must be publicized up front.
5. More incentives. Adding tiers helped getting people to increase their donations but the added tiers were too little, too late. There could also be benefits for tiers in between the gaps. Not certain that with a 10, 25 and 50 that a 20 and 40 were as necessary but perhaps a 250 tier could be very beneficial. Look for places where it could do some good to have people increase modestly.
6. Keep updating on the progress with Twilight Zone and any info that can be shared about the first kickstarter working well. People will question everything and until they see a finished TZ product being distributed, some will be negative about it actually coming out and on time.
7. My final suggestion for now is to look at the amount you are attempting to raise and try to be reasonable. People were very generous in achieving kickstarter 1. Going to the well repeatedly will not work as a long term strategy and I don't believe anyone would continue supporting more than 2 or 3 kickstarters maximum. Plus anything that can be done to reduce the amount needed by the consumers to contribute will only help make it more successful and wrap up quickly.
Just my two cents but I do want to see more of these tables with tricky license situations come to TPA and I care to see that future ventures are handled in a way that is better set up for success.
